While a "free website" may sound like a good thing, especially for
someone who is setting up online on a shoestring budget, there are
several compelling reasons why it is better to buy your own domain
name and pay for web hosting.
When you buy a domain name, you are the owner, and, provided that your
choice is available, you can use any name you like. But with a free
web service you are not completely free to choose the name of your
website. The name you choose will be attached to the URL of the main
website.
When you set up a contract with the fee-based Web hosting service, you
are effectively renting some real estate on the Internet. However,
with free web hosting service you simply borrow space.
OK, let's look at the detail why it is much better to spend some money
buying a domain name when you set up on the Internet.
First, if you buy your own domain name you can use it to brand your
Internet business. You will not be able to do this with a free domain
name. A free domain name is not really a domain name at all. You see,
what you really get is a URL that is an extension of the host
provider's domain name. What that means is that every time you promote
your website you are also giving your web host provider some free
publicity.
With your own domain name, you can take it with you when you change
your web host. Nobody who visits your website will be aware that you
have changed web host. You won't be able do that if you have a free
website that provides you with a free domain name. If at some time you
do want to move your site, you'll lose your domain name and all the
traffic that came with it.
If after reading this article you still wish to set up on a free
website, at least use a service such as bravenet.com, where you can
combine a free website with a domain name of your own.
Some free websites insist that your web pages carry their
advertisements, whether or not they are appropriate to your site
content. You may have to post a banner ad at the top or bottom of your
home page, or even on every page of your website.
Before you set up a free website, ask yourself whether you really want
to post advertisements on it for companies that you might not endorse.
But that is how a free web service makes its money - by advertising
and other means. When you pay for your own site, you get to post ads
of your choice and you get paid for posting them. However, with a free
site, the web hosting company will make money off your promotional
efforts. And you won't get one penny of those profits.
Another objection to free domain names is that they can look really
tacky. Free domain name shouts "MEAN" loud and clear to your visitors.
All they have to do is glance at the domain name to know that it is a
free name that you have been given by your web hosting company. You'll
seem like the sort of person who expects people to pay you, but you
won't pay others. Think about whether that is the message you really
want to be conveying on the Internet. No matter how good your website
is, a free domain name sends out the wrong message.
In short, a free domain name makes you look stingy and amateurish.
And here's another problem with freebie sites - they don't have much
space. Hopefully your website will get bigger and attract more
visitors. Now you are going to run out of expansion space. Now you
will be required to pay for the extra space you need.
So one way or another, if you are determined to build a popular
website that looks professional and has room to grow, "free" is simply
not an option for you.
Article Source: ABC Article Directory
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